Targeted Marketing with a Tangible Presence

DIRECT MAIL

COST EFFECTIVE MAILING

Targeted to your Customers

Personalised direct mail pieces with recipients’ names, addresses, and other relevant information to make communication feel more tailored and engaging. Send promotional materials, advertisements, or other communications directly to potential customers or clients via postal mail. These materials can include postcards, letters, catalogs, brochures, flyers, and samples.

Despite the rise of digital marketing, direct mail remains a popular method for businesses to reach customers. Unlike digital advertisements, direct mail provides a physical item that recipients can hold, which can make a stronger impression and enhance brand recognition.

Personal, Flexible & Creative

Addressed mail is literally designed to reach an individual, mailing are unique designs but are targeted at the individual clien. Everyone consumes mail and Royal Mail provides access to virtually everyone in the UK.

Targeted mail can be focused on a relevant audience, thus reducing waste and going to selected clients. Mail doesn’t compete with other communications, it is actively consumed to deliver greater understanding. As part of an integrated campaign, mail can provide a strong role in providing a personnel message delivered direct to your clients home.

Personalised Designed and Printed

Creating eye-catching graphics, compelling copy, and incorporating variable data printing technology to customize each piece for individual recipients.

Personalisation can include the recipient’s name, relevant product recommendations based on past purchases, customized offers or promotions, and tailored messaging to address specific needs or interests.

Mailing Methods

Using envelopes for your direct mail piece allows you to achieve the best postage rates and gives the professional look of a transactional mail piece. Polywrapping allows the recipient to see the pack contents before opening, which can be a big advantage when opening mail on the doorstep.

Postcards offer a cost effective way for campaigns with a limited more direct message, a single one piece mailer can be personalised with various options. Once piece or naked mailings are usually booklets, these can be send out using a number of different postage methods to offer better value. Tabbing and inkjetting secures a one piece folded mailer with a clear perforated label for security.